Saturday, January 24, 2015
Customized Corporate Thank You Cards Open the Door for Better Business
How powerful is a simple “Thank you”? More powerful than you might have thought. A recent study by University of New South Wales in Australia psychology professor Lisa Williams, and Gonzaga University assistant psychology professor Monica Bartlett showed that expressing gratitude to someone could encourage that person to help you with your needs. As the authors say in their paper’s abstract: “In line with the proposed find function of gratitude expressions, recipients of expressions of gratitude were more likely to extend the effort to continue the relationship with the novel peer by providing that peer with a means to contact them.” Simply said, by saying ‘thank you’ to someone, you are opening the door for future interaction, as the recipient becomes more open to providing you with the means for future contact, such as by giving their email addresses, phone numbers, etc.