Getting an unsigned greeting card may not be a big deal for you, but it is for people such as Sir David Tang. The 60-year-old fashion tycoon, knight, and close friend of the Prince of Wales made the headlines in 2013 with singer and fellow knight Elton John over a Christmas card the latter failed to sign personally. Tang went so far as to consider John among "the common few."
Monday, October 20, 2014
Wednesday, October 15, 2014
Custom thank you cards are a wonderful way to show your appreciation to long time customers and new ones as well. However, for many business owners and executives always having a supply of cards on hand and also having the time to write personalized notes and then mail them to clients is not feasible. As an alternative, you can you can work with a company who can design, create, AND send custom business thank you cards for you. Thank you cards deliver a lot of dividends. By showing your appreciation through a card, you are taking the time and effort to create a personal note that your customers will appreciate and remember. Referrals and repeat business come from customers that are happy to do business with you, so this is one area you shouldn’t overlook.
Monday, October 13, 2014
The Thanksgiving and Christmas holidays are just a couple of months away. Between now and then, businesses everywhere will be considering ideas for sales promotions that they hope will attract more customers to their websites and increase sales. As a business owner with long term goals, apart from the huge sales benefits that the holidays present, it is the perfect opportunity to deepen customer relationships. One of the best ways to strengthen the relationship with your customers is to send business greeting cards. Many businesses simply don’t take the time to send out greeting cards to customers. That means they’re missing out on a great chance to create meaningful connections and establish loyalty. It’s a huge opportunity for you to make your business stand out from the rest, and if there’s one thing that keeps customers coming back, it’s the service, care, and attention they get from the companies they do business with.
Monday, October 6, 2014
Did you know that keeping your existing customers happy is a lot more cost-effective than gaining new ones? It’s time consuming and expensive to research, find and contact new prospective customers and build a relationship with them. You also have to assess their wants and needs. You already know, more or less, what makes your existing customers tick; you just have to build on those wants.