Monday, March 9, 2015

Laying Down the Easter Greetings

Easter is a couple of weeks down the road, and for some people of faith, it is one of the most important holidays in the calendar. If your business is located in a community where many of your Catholic or Christian customers or clients operate, you can show solidarity in observance by crafting a nice array of business greeting cards. Easter is also related to the Jewish Passover.

Across the Christian world, Easter customs vary but the symbolism remains. The event celebrates the rebirth and resurrection of Jesus Christ from the dead. To parlay into that, you can insert biblical passages specifically referring to the mystery, or customize non-biblical messages that are nonetheless inspirational and complementary, pointing to a rebirth or renewal of commitment or business relationship.

If your business is part of a local Easter celebration, plan ahead by making a special photo card showing you and your business team, and attaching the card to gifts for select recipients. You can use any of the popular motifs associated with Easter, such as rabbits carrying a multi-tasseled basket full of eggs. You can implement design cues in pastel or vibrant graphic lines.

Sharing holiday well-wishes with your loyal customers and valued clients who value their traditions can be an effective morale-booster, one of little but memorable ways to show your appreciation and support for their long and loyal patronage. In this way, too, you continue to promote and cultivate goodwill and excellent customer relations.

Sunday, February 22, 2015

Why Sending Custom Business Thank You Cards is an Outstanding Idea


The art of letter writing has been slowly dying ever since the dawn of online communication, and while sending e-mails or texts is less time-consuming and convenient, it lacks the personal touch of a physical handwritten note. Words displayed on a computer screen can never replace beautiful thank you for your business cards, especially if they’re tailor-made to the letter sender’s preferences. If anything, the rising popularity of digital communication has made mailed cards rarer, and therefore they’ve become much more valued and cherished.
http://clientretentioninc.com/why-sending-custom-business-thank-you-cards-is-an-outstanding-idea

Friday, February 20, 2015

Boosting Client Relationship with Customized Business Greeting Cards


While pre-printed cards are cheaper, sending out customized business greeting cards sends the message that you value your clients enough to invest in them. It is also a good time to make your company standout by adding your logo or any graphics that reflect the culture of your company. Aside from the visual, you should also consider writing a short and unique greeting or adding in a handwritten signature. Doing this will show your clients that you don’t mind taking the time to make them feel important which they will surely appreciate.
http://clientretentioninc.com/boosting-client-relationship-with-customized-business-greeting-cards

Friday, February 13, 2015

How to Build Genuine Customer Loyalty

You’ve seen companies like Apple, Microsoft, or Sony with a large following of passionate customers; which often includes fans willing to go the extra mile to stand up for the brand they believe in. You want to know how to build a fervent customer base like that. It’s impossible to do it in a day, that’s for sure, but it can be achieved gradually with some smart practices.
Loyalty programs – These programs will help establish a loyal customer base if you know how to do it well. For instance, implementing a discount scheme via a special card-based or point-based system is sure to entice customers to come back; and even tag their friends and family along.