Why Sending Custom Business Thank You Cards is an Outstanding Idea

The art of letter writing has been slowly dying ever since the dawn of online communication, and while sending e-mails or texts is less time-consuming and convenient, it lacks the personal touch of a physical handwritten note. Words displayed on a computer screen can never replace beautiful thank you for your business cards, especially if they’re tailor-made to the letter sender’s preferences. If anything, the rising popularity of digital communication has made mailed cards rarer, and therefore they’ve become much more valued and cherished.
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Boosting Client Relationship with Customized Business Greeting Cards

While pre-printed cards are cheaper, sending out customized business greeting cards sends the message that you value your clients enough to invest in them. It is also a good time to make your company standout by adding your logo or any graphics that reflect the culture of your company. Aside from the visual, you should also consider writing a short and unique greeting or adding in a handwritten signature. Doing this will show your clients that you don’t mind taking the time to make them feel important which they will surely appreciate.
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How to Build Genuine Customer Loyalty

You’ve seen companies like Apple, Microsoft, or Sony with a large following of passionate customers; which often includes fans willing to go the extra mile to stand up for the brand they believe in. You want to know how to build a fervent customer base like that. It’s impossible to do it in a day, that’s for sure, but it can be achieved gradually with some smart practices.

Loyalty programs – These programs will help establish a loyal customer base if you know how to do it well. For instance, implementing a discount scheme via a special card-based or point-based system is sure to entice customers to come back; and even tag their friends and family along.